Allure Intimate Apparel

Allure Intimate Apparel specializes in bra fittings, including plus sizes, and exceptional sleep and loungewear. With over 100,000 bra fittings and counting, Allure continues to offer exceptional comfort and fit in all areas of foundations, lingerie, sleepwear, and lounge wear. The family-owned boutique has grown from a single store to five locations in Wisconsin and Minnesota, offering a wide variety of comfortable, well-fitting styles for women of every shape, size, and age. Their trained staff is dedicated to helping customers find the perfect bra and foundation for everyday wear and special occasions, with sizes ranging from A-K.