Laughlin/Constable Inc

Laughlin Constable Inc has been chosen as the creative agency of record for Medela's U.S. breastfeeding consumer market. This new partnership expands Laughlin Constable's existing responsibilities for the Medela brand, including digital, media strategy, planning and buying, and social media management. Medela was impressed by Laughlin Constable's creative solutions and integrated approach, and the agency's passion for the brand and knowledge of the category. Laughlin Constable will be working on all of Medela's consumer messaging across various platforms and will also evaluate the application of the new brand vision in the professional space. Additionally, Laughlin Constable has been selected as a recipient of the 2010 Alfred P. Sloan Awards for Business Excellence in Workplace Flexibility in the greater Milwaukee area, recognizing the agency's effective and flexible workplace.