Nielsen

Nielsen Holdings N.V. (NYSE: NLSN) is a global information and measurement company with headquarters in New York, USA and Diemen, the Netherlands. With a presence in approximately 100 countries, Nielsen provides clients with comprehensive insights into consumer behavior, marketing, and media. The company employs advanced data collection methodologies and measurement science to assist businesses in managing their brands and launching and growing product portfolios. Nielsen serves a variety of industries including telecommunications, entertainment, media, sports, and consumer packaged goods, and publishes a range of articles, presentations, reports, white papers, blogs, and newsletters. For more information, visit www.nielsen.com.